Effects of information sources for new customers and suppliers on the immediate innovation output of firms
Authors: Medhi P.K., Jain P., Jain T.
Year: 2019 | IIM Jammu
Source: European Journal of Innovation Management
Purpose: The purpose of this paper is to propose a typology of the information sources for new customers or suppliers on the basis of their existing relational linkage with the acquiring firm and to further explore whether various types of information sources for new customers and suppliers have any...(Read Full Abstract)