Theses of All IIMs

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Total No of thesis : 1196


All for a good cause: a study of placement of cause marketing advertisements in consumer online decision journey

  • Student Name: Arpita Pandey
    Subject/Area: Information Systems & Information Technology
    Year: 2021 | IIM Ahmedabad
    Chair Person: Sanjay Verma
    Members: Rajeev Batra, Arnab K. Laha
    Keywords: Marketing, Advertisement, Consumer decision

This study examines the impacts of placing cause advertisements at different stages of a consumer?s online decision journey. Cause related marketing (CRM) is defined as a commercial activity in which a brand is advertised with a cause to increase the effectiveness of marketing by inducing consumer a...(Read Full Abstract)


Competitive hub location problem

  • Student Name: Richa Tiwari
    Subject/Area: Production and Quantitative Methods
    Year: 2021 | IIM Ahmedabad
    Chair Person: Sachin Jayaswal, Ankur Sinha
    Members: Navneet Vidyarthi
    Keywords: Hub location, Mixed integer second order conic program, Cutting Plane Algorithm

Competition is an important, yet relatively unstudied, subject in the hub location literature. Through this thesis, we attempt to bridge this gap by studying the hub location problem under competition in the airline industry.nThe first essay discusses the hub location problem of a new airline, herea...(Read Full Abstract)


Determining effects of a web-based teachers’ professional development programme on teaching self-efficacy beliefs and classroom practice

  • Student Name: Ketan Satish Deshmukh
    Subject/Area: Ravi J. Matthai Centre For Educational Innovation
    Year: 2021 | IIM Ahmedabad
    Chair Person: Vijaya Sherry Chand
    Members: Kathan D. Shukla, Arnab K. Laha
    Keywords: Teacher, Professional development programme, Web based programme

The design of large-scale essional development (PD) programmes for teachers in the public schooling system faces two challenges. The first is identifying a suitable malleable construct which influences student performance, for designing interventions. Given the positive impact of teacher self-effica...(Read Full Abstract)


Developmentally effective experiences in a graduate business school and their role in self-authorship among students

  • Student Name: Joel Xavier
    Subject/Area: Ravi J. Matthai Centre For Educational Innovation
    Year: 2021 | IIM Ahmedabad
    Chair Person: Vijaya Sherry Chand
    Members: Neharika Vohra, Rajeev Sharma
    Keywords: Business school, Self-authorship, Student development

Holistic student development is an important objective of higher education. It requires students to move from a conventional assumptions-based mode of understanding to a critical, systemic thinking that enables the development of an ability to accommodate multiple perspectives and discern among them...(Read Full Abstract)


Essays on behavioural finance

  • Student Name: Avijit Bansal
    Subject/Area: Finance and Accounting
    Year: 2021 | IIM Ahmedabad
    Chair Person: Joshy Jacob
    Members: Abhiman Das, Ajay Pandey
    Keywords: Behavioural finance, Price path, Crude oil, Gold

We present two essays on behavioural finance in this dissertation. The first essay examines the influence of price-path, particularly the ?non-straight? price-path, on several aspects of investor behaviour. We compute empirical proxies for price-path based on behavioural decision-making frameworks, ...(Read Full Abstract)


Essays on Digital Social Innovations For Rural Development

  • Student Name: Rishikesan Parthiban
    Subject/Area: Management Information Systems
    Year: 2021 | IIM Calcutta
    Chair Person: Indranil Bose
    Members: Somprakash Bandyopadhyay, Indranil Bose, Saji K. Mathew, Jang Bahadur Singh
    Keywords: Digital social innovation, ICT, Rural development, Digital social intermediary support

Rural development can be understood as the process of enhancing people's quality of life in the rural regions along the economic, social, cultural and political dimensions (Desai, 1987; Singh, Pandey, & Goswami, 2018). It attempts to address people's pressing issues in the rural regions and remains ...(Read Full Abstract)


Essays on Labour Market Outcomes in India

  • Student Name: Jasveen Kaur
    Subject/Area: Economics
    Year: 2021 | IIM Calcutta
    Chair Person: Indranil Bose
    Members: Parthapratim Pal, Soumyendranath Sikdar, Mausumi Das, Jayati Ghosh
    Keywords: Labour market, Occupational mobility, Human development survey, Periodic labour force survey

Research on marginalized groups and employment outcomes has picked up since the mid-2000s. This dissertation is an attempt to understand certain labour market outcomes in India that are important, yet relatively under-researched. The questions that arise in this context are dealt with in four indepe...(Read Full Abstract)


Essays on Two-sided Markets: An Investigation of The Indian Radio Taxi Industry

  • Student Name: Akash Krishnan
    Subject/Area: Economics
    Year: 2021 | IIM Calcutta
    Chair Person: Indranil Bose
    Members: Soumyendranath Sikdar, Anindya sen, Runa Sarkar, Indrani Chakraborty, Vivekananda Mukherjee
    Keywords: Two-sided market, Competition Commission of India (CCI), Market Discretionalists’

With the expansion of computing and the internet revolution, two-sided markets are fast becoming ubiquitous across all spheres of the 21st-century economy. To highlight its relevance, three of the five most valued companies in the world have adopted the same as their business model; Apple, Google, a...(Read Full Abstract)


Examining entrepreneurial orientation from the lens of CEO characteristics

  • Student Name: Saikat Banerjee
    Subject/Area: Strategic Management
    Year: 2021 | IIM Ahmedabad
    Chair Person: Amit Karna
    Members: Sunil Sharma, Vishal K Gupta
    Keywords: Entrepreneurial orientation, Micro foundation, CEO

The dissertation empirically examines the effects of the characteristics of Chief Executive Officers (CEO) on entrepreneurial orientation (EO) of firms with the help of three essays. EO is the strategic posture of firms crucial for the renewal of competitive advantage and sustainable firm performanc...(Read Full Abstract)


GIG Workers in The Platform Economy: The Case of App-Based Cab Companies In India

  • Student Name: Shalini
    Subject/Area: Human Resources Management (HRM) & Organizational Behaviour (OB)
    Year: 2021 | IIM Calcutta
    Chair Person: Indranil Bose
    Members: Dharma Raju Bathini, Devi Vijay, A.F.Mathew, Abhoy K. Ojha
    Keywords: Digital platforms, Gig work, Gig economy, Dialectical, Co-constitutive

Advanced forms of technology have enabled digital platforms that facilitate online correspondence between management, workers, and customers (Kallebarg and Dunn, 2016). Such dynamically interactive platforms' upsurge allows individuals to share their assets, time, and labor for remunerative tasks or...(Read Full Abstract)


Governing subjectivities: investigating employment relations in the Indian information technology (IT) sector

  • Student Name: Muneeb Ul Lateef Banday
    Subject/Area: Organizational Behaviour
    Year: 2021 | IIM Ahmedabad
    Chair Person: Ernesto Noronha
    Members: Premilla D'Cruz, Parvinder Gupta
    Keywords: IT sector, Employment relations, Skill-demand-supply, Workforce management

The objective of this thesis is to study employment relations in the Indian IT industry. Drawing from Foucauldian scholarship on governmentality in organizational studies, employment relations are understood as practices of governing employee subjectivities. More specifically, the thesis focusses on...(Read Full Abstract)


Implications of delivering healthcare through strategic partnerships under publicly funded health insurance schemes: analysis of equity in access, demand for health services and quality of care in Indian context

  • Student Name: Vanita Singh
    Subject/Area: Public Systems Group
    Year: 2021 | IIM Ahmedabad
    Chair Person: Amit Garg
    Members: Arnab K. Laha, Dileep Mavalankar, Sunil Maheshwari
    Keywords: Healthcare, Health insurance, Health services

In forwarding the agenda of Universal Health Coverage (UHC), developing countries, including India, have adopted Publicly Funded Health Insurance Schemes (PFHIs) to serve their impoverished population. When PFHIs are implemented through Public-Private-Partnerships (PPP), they are advocated as a cost...(Read Full Abstract)


In the pursuit of international assignment success: role of cultural intelligence

  • Student Name: Prantika Ray
    Subject/Area: Human Resources Management (HRM) & Organizational Behaviour (OB)
    Year: 2021 | IIM Ahmedabad
    Chair Person: Sunil Kumar Maheshwari
    Members: Biju Varkkey, Rajesh Chandwani, Amit Karna
    Keywords: Cultural intelligence , International assignments, Success

International assignments form the backbone of global human resource management. These assignments have been elemental for various business strategies, control, coordination, knowledge transfer, and the development of leadership competencies. Global staffing has risen by 25% over the last decade and...(Read Full Abstract)


Incentive effects of pay for performance on employee motivation, performance and well-being: a self-determination perspective

  • Student Name: Vedant Dev
    Subject/Area: Organizational Behaviour
    Year: 2021 | IIM Ahmedabad
    Chair Person: Vishal Gupta
    Members: Pradyuman Khokle, K. V. Gopakumar
    Keywords: Employee motivation, Employee performance, Incentive effect

Pay-for-performance (PFP) is a financial incentive component of employee compensation that is contingent on performance. It is rewarded to the employee in recognition of the past performance and also acts an incentive for future performance. While PFP is a widely prevalent compensation practice, it ...(Read Full Abstract)


Malnutrition in a tribal context: A political ecology approach

  • Student Name: Vandana
    Subject/Area: Public Policy and Management
    Year: 2021 | IIM Calcutta
    Chair Person: Indranil Bose
    Members: Rajesh Bhattacharya, Sebastian Schwecke, Kaveri Gill, Priya Sangameswaran
    Keywords: Malnutrition, Social and economic deprivation, Food system changes, Biopolitics, Tribal subjectivity

In India, malnutrition is a problem that has perpetuated for several decades and is argued to be a manifestation of social and economic deprivation. It is located in extreme and chronic forms among tribal communities mostly living in and around forests. Recent studies argue that there is a need to m...(Read Full Abstract)


Performing eating out: organizing food-spaces and 'new' forms of working

  • Student Name: Rajeshwari Chennangodu
    Subject/Area: Organizational Behaviour
    Year: 2021 | IIM Ahmedabad
    Chair Person: George Kandathil, Navdeep Mathur
    Members: K. V. Gopakumar
    Keywords: Food spaces, Cooking, Food - Politics, Food - Culture

I seek to understand the processes of organising that emerges and manifests as food-spaces, where class and gender are constructed and performed. Such spaces may be constituted as 'eating-out' spaces, work-spaces and social spaces by a variety of visible and less visible inhabitants. This study furt...(Read Full Abstract)


Redefining dignity in the context of precarity: Indian security guards' interface with their clients, suppliers and unions

  • Student Name: Saikat Chakraborty
    Subject/Area: Organizational Behaviour
    Year: 2021 | IIM Ahmedabad
    Chair Person: Ernesto Noronha
    Members: Parvinder Gupta, Premilla D'Cruz
    Keywords: Security guard, Client-supplier relationship, Workplace dignity, Trade union

Precarity, marked by uncertainty, instability and insecurity has become a significant feature of contemporary work and employment. This is particularly applicable to India, where 93% of the workforce (which includes those in the formal and informal sectors) is informal and engaged in precarious jobs...(Read Full Abstract)


Rethinking Anticommons: Property Rights And Resource Contestations in India's Forests

  • Student Name: Priyanshu Gupta
    Subject/Area: Public Policy and Management
    Year: 2021 | IIM Calcutta
    Chair Person: Indranil Bose
    Members: Rajesh Bhattacharya, R. Rajesh Babu, Anjan Kumar Chakrabarti, Namita Wahi
    Keywords: Anticommons, Property rights, Resource contestations, Forest governance, Conflict

In this dissertation, we try to understand the implications of anticommons property (multiple exclusion rights and no exclusive use privileges) on the governance of natural resources. We evaluate how anticommons influence conflicts around resource-use and how they get created and transformed in both...(Read Full Abstract)


Three essays on diversity in multiple levels of strategic leadership

  • Student Name: Saneesh Edacherian
    Subject/Area: Strategic Management
    Year: 2021 | IIM Ahmedabad
    Chair Person: Amit Karna
    Members: Sunil Sharma, Klaus Uhlenbruck
    Keywords: Strategic leadership, Board diversity, Emerging economy, women leadership

In three independent but related essays, we examine diversity (heterogeneity) in strategic leadership to explore the interdependency among multiple levels of strategic leadership and analyze the role that strategic leaders play in helping firms attain the objectives of their strategic decisions.nIn ...(Read Full Abstract)


Understanding Online Product Presentation Through Mobile Augmented Reality

  • Student Name: Pratik Tarafdar
    Subject/Area: Management Information Systems
    Year: 2021 | IIM Calcutta
    Chair Person: Indranil Bose
    Members: Indranil Bose, Uttam K. Sarkar, Sipra DasBit, Arunabha Mukhopadhyay
    Keywords: Augmented Reality (AR), Web 2.0, E-commerce, Interactive Product Virtualisation

With the growing need for digital disruption of the online shopping environment using emerging technologies, Augmented Reality (AR) has emerged as the relevant immersive technology incorporating product trials and augmentation of sensory abilities in product evaluation. It empowers the consumers wit...(Read Full Abstract)